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Social Media Strategy

Through previous roles, I have experience in maintaining and growing an online presence through website, social media, and email. This is done through capturing stories both in video and writing and creating static/dynamic visual content. For multiple organizations, I've designed and implemented an ongoing content calendar, planned social media grids, and assisted with SEO and search rankings.

Scroll through this page to see examples of my work.

Grid Planning

Below are examples of social media layouts designed for Instagram.

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Chi Omega

Fun, engaging posts that showcase the diversity and approachability of the Chi Omega sorority. Encourages audience to want to join by showing off the culture of Chi Omega.

English-Speaking Union

Informative posts relaying information about events, scholarships, and history.

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Habitat for Humanity

Informative posts that show Habitat's fun and approachable side to engage younger audiences, encouraging them to get involved.

Super Power Agency

Branded posts with a goal of raising awareness and showcases fun volunteer opportunities for locals.

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Social Media Portfolio

Click on the boxes to see social media campaigns designed for different clients.

Short Form Video for TikTok and Instagram

Click on the phones to be taken to my video portfolio.
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Videography

Video Communication course project. Made with a group.

Wrote, filmed, edited, and published all by me on behalf of Habitat for Humanity Greater Cincinnati.

Created for personal YouTube page. Received 11k views.

Wrote, filmed, edited, and published all by me on behalf of Habitat for Humanity Greater Cincinnati.

Wrote, filmed, edited, and published all by me on behalf of Habitat for Humanity Greater Cincinnati.

Video Communication course project. Made with a group.

Created for personal YouTube page.

Wrote, filmed, edited, and published all by me on behalf of Habitat for Humanity Greater Cincinnati.

Wrote, filmed, edited, and published all by me on behalf of Habitat for Humanity Greater Cincinnati.

Wrote, filmed, edited, and published all by me on the Engage Lead Serve Board at UofL.

© 2021 Elayne Harrington. All rights reserved.

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